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NARI of Northeast Ohio Mission Statement

NARI's Mission Statement

“To Create an Equitable Business Environment to Enrich, Serve, Educate, Promote and Protect Consumers and Contractors in the Remodeling Industry”


About NARI

The National Association of the Remodeling Industry, or NARI, is the medium for business development, a platform for advocacy and the principal source for industry intelligence. NARI connects homeowners with its professional members and provides tips and tricks so that the consumer has a positive remodeling experience.

NARI is an organization of high-quality remodeling professionals. Its members are committed to integrity, high standards, professional education, ethics and market recognition.

NARI of Northeast Ohio History

NARI's History

NARI’s roots go back to 1935 when President Roosevelt’s National Recovery Act established the beginnings of NERSICA (The North East Roofing, Siding and Insulation Contractors Association).

In 1956 President Eisenhower established Operation Home Improvement, a nationwide effort emphasizing the rehabilitation of existing housing rather than new construction. The National Home Improvement Council (N.H.I.C) emerged from this effort.

By the mid-1960s, NERSICA no longer reflected the membership of the growing industry and its name was changed to the National Remodelers Association (NRA).

In 1983, the National Remodelers Association and the National Home Improvement Council joined to establish the National Association of the Remodeling Industry (NARI). Today, NARI has 52 chapters nationwide and has members in 49 states. In 2000, NARI moved its national headquarters from Alexandria, Virginia, to Des Plaines, Illinois, and as the Voice of the Remodeling IndustryTM, continues to prosper.

NARI’s Core Purpose is to advance and promote the remodeling industry’s professionalism, product and vital public purpose.

NARI Corporate Staff

Fred Ulreich
Chief Executive Officer
847-298-9200 x8102

Elsie Iturralde, CAE
Chief Operations Officer
847-298-9200 x8104

Dan Taddei
Director of Education/Certification
847-298-9200 x8145

Tracy Wright, CAE
Director of Special Projects
847-298-9200 x8136

Rachel Rusch
Director of Membership Relations & Strategy
847-298-9200 x8142

Patti Amari
Membership Manager
847-298-9200 x8112

Judy Carlsen
Administrative Assistant
847-298-9200 x8101

Cindy Foley
Education Coordinator
847-298-9200 x8109

Connie DeHut
Membership Assistant
847-298-9200 x8111

Elizabeth McKenna
Project Management Office

NARI of Northeast Ohio

Nari Board


  • 637 Vernon Odom Blvd.
  • Akron, OH 44307
  • 330-762-9951
  • Monday: 8:00AM to 4:00PM
  • Tuesday: 8:00AM to 4:00PM
  • Wednesday: 8:00AM to 4:00PM
  • Thursday: 8:00AM to 4:00PM
  • Friday: 8:00AM to 4:00PM